Facebook vs You Tube

Facebook vs You Tube

Which one is better for Business Marketing?

The major difference between Facebook and YouTube is that it’s easier to target a demographic on Facebook than on YouTube.

On the other hand, You Tube might be better for businesses because people go there looking for videos and can respond to videos easier. On Facebook, it might be difficult for people to really interact with the company and they feel like it is constantly asking them for something.

Also Read This: Social Media Marketing

YouTube recently exceeded 2 billion monthly users while Facebook has 1.5 billion monthly users. They can also be considered the number 1 and number 2 social media website in the world - if not the favorite (Facebook). YouTube is more popular for personal use while Facebook reaches across every platform, operating system, country, and demographic.

While both are useful for marketers to showcase ads and business logos at limited risk of how it will turn out, our top pick is YouTube due to limited options for paid advertising on Facebook.

Also Read This: Size vs Satisfication

We should not, in this article, or anywhere else, compare a website with a platform. Facebook has a significant edge over You Tube when it comes to attracting people.

Facebook is one of the most powerful social media platforms out there. And for business marketers its importance cannot be overlooked from the perspective of being at the forefront of networks for building and capturing audiences.

eBay vs Shopify

Today we will be going over some of the advantages and disadvantages of eBay vs. Shopify this will help you to decide what platform is best for you to start an e-commerce business don't forget to Please hit the like and Share button so let's just go over the main differences between eBay and Shopify so eBay is a search engine just like Google where people go to search for products and Shopify is where you need to drive traffic through your website to get buyers so now that we have the main differences let's just elaborate a little drive traffic and make sales because eBay is a search engine you don't need to be worried about traffic all you need to do is list your items to your eBay store with simple research and you should start making sales because eBay has over 180 million buyers that search for products on a daily basis so you can start drop shipping on eBay with zero investment just a lot of traffic on eBay to do the job for you to be able to make sales on Shopify you need to try of traffic of relevant people that are actually willing to buy your items to drive traffic you can use different traffic sources like Google Ads or Facebook Ads most people drive traffic from Facebook which is super expensive and you can't start without investing money and the more money you can invest the higher your chances to make a profit using Shopify finding products to sell when drop should bring on eBay you can use tools like Zeke analytics that show your accurate data on the sales history of items sold on eBay the competition and which title to use to drive sales you can even research other eBay sellers to see what some of their top selling items are and once you have found your item all you need to do is optimize the title list it to your store and you're good to go find a product to sell on Shopify includes research on Facebook Aliexpress and Google Trends and even if you do use all of these tools you will never be 100% sure if this data is accurate once you have finally found an item to sell then begins of like the start of a whole new project which is preparing your item to be sold set up time how easy is it to start just start selling on eBay all you need is an eBay account a PayPal account and some time to research new items and in the end once you do find your item you then list it to your store and just wait for sales and there's no money invested you don't need to think about getting traffic through your products because eBay does the job for you to start selling on Shopify you need to create a website write content find products prepare creative Facebook Ads start running those ads optimize those Ahead's but for winning ads and hopefully in the end make sales if you haven't managed to find a winning product you need to go through this process again and again investing more money and time selling on eBay we are obligated to follow and respect them policies we can't contact our buyers for promotional purposes and we can't miss or delay shipping if we do those things we automatically put our seller account at risk traffic is huge on eBay but we do have a limit eBay does have 180 million buyers which is a lot but I mean it's still a limit so we also have the risk of getting our seller account shut down so if you don't follow the eBay rules your account will get shut down it's simple as that there will be no questions asked selling inside the marketplace so we are selling inside eBay so again we are obligated to follow their rules when selling on Shopify you're free to do as you wish you can build your email list re target customers you can even delay shipping without the risk of getting your website shut down but obviously still avoid that at all costs because you don't want to harm your brand selling on Shopify you have unlimited potential of traffic promoting your product on Facebook or eBay gives you an audience of hundreds of millions you still do have to pay to get that traffic but potentially it's unlimited eBay is a great platform and it is the best way to start a job shipping business with zero investment but it still has its limitations and risks it's important for me to keep that clear besides the fact that eBay requires zero investment the percentage of people that start an eBay drop shipping business managed to make high amounts of money as for Shopify selling on your own website using Shopify, you have the freedom to do whatever you want without the risk of losing your website however it is very important to keep high in customer service for your brand and your future to start a Shopify, drop shipping business you need to have money in order to drive traffic from Facebook and if you have a low budget then Shopify will be the wrong place to start that sums up our eBay versus Shopify video in the description you will find a complete guide on how to start drop shipping on eBay thank you for reading if you like this article please hit the like button and share to our blog for also if you have any questions or comments regarding the topic please leave a comment down below in the comment section and we will do our best to give you answers have a good one guys see you next time

Amazon vs Alibaba

 

There are no doubts that both Alibaba and Amazon are the lucky ones of the Internet age first movers of them respective market in nearly twenty years both have grown to have become one of the greatest companies of our age Alibaba is always misunderstood to be the Amazon of China the real the story, however, is not this simple it's not that simple at all so let's break it down Amazon versus Alibaba this story is going to be towed in three chapters. Chapter 1 is called a brief history as Alibaba and Amazon where I talk about the history of both companies. in the 2^nd chapter, I would break down the strengths and weaknesses of each company so that we know what they are better. At lastly in the final chapter let's talk about their ongoing war.  

Chapter 1 a brief history of those companies

Amazon was established on July 5th, 1994 by Jeff Basil's it is the largest internet-based retailer in the world by total sales and market capitalization started out as an online bookstore and sewed books DVDs and CDs later it diversified into selling various products in multiple industries Amazon fresh is its most recent effort to venture into the grocery market it also is the largest infrastructure as a service provider in the world with Amazon Web Services you know there's a video made by cold fusion I'll put the link down below it's about Amazon and he made a better case for Amazon than I should well check it out let's get back to my article. as for Alibaba, it is established in the year 1999 started out as a b2b portal that connects Chinese manufacturers to oversee buyers it quickly diversified into TOCOM which is a c2c platform famous for its large amount of small businesses on board and team all calm which is the b2c branch of Alibaba in this case Taba is similar to eBay and Timo is like Amazon or regardless in less than 20 years Alibaba has dominated the Chinese market with 80 percent market share and in that income much higher than that of eleven billion in 2016 compared to merely two billion from Amazon to date the sales revenue of Alibaba is more than Walmart Amazon and eBay combined

Chapter 2 the core competency comparison

firstly, Alibaba controls the Chinese payment system founded in 2004 Ali pay is the biggest third-party payment platform in China and the world it provides escrow services in which consumers can verify whether they're happy with the goods they have bought before releasing the money to sell its accounts for half of the Chinese non-bank online payment market for those uninformed out there nowadays with the Adi pay app, you can simply scan a QR code to pay for anything anywhere including food transportation shopping bills and many more just recently a lipe launched its credit card like function called Hua bay this is also, why the cart payment market has been stagnating in China but as far as Alibaba is concerned a lipe makes it the largest mobile and online payment platform in the world the second strength of Alibaba is its huge amount of consumer data and due to the nature of the data, it is very valuable to the brand you might ask this is the same for Amazon's right well yes and no yes they are both consumer online shopping data and know the data from Alibaba is more protected ever since 2005 Alibaba has stopped by do the search engine of China from indexing its web pages making Alibaba, not just an online shopping center but also a giant search engine until now advertisement and store rankings is still one of the biggest portions of Alibaba’s earnings lastly Alibaba is also backed by the 731 million Chinese Internet users and the Chinese government in 2015 ad pay is forced to restructure to push out foreign control from Softbank making Jack Ma the biggest shareholder in an online shopping platform and the search engine it is absolutely advantageous to have been located in China because what 731 million Internet users bring is not just money they also contribute to Alibaba and in No amount of data, these data consists of user behaviors across various sectors shopping statistics preferences of food clothes transportation utility bills movie tickets and so on in the next two decades artificial intelligence is going to be a big focus for all companies and one of the most important factor to making artificial intelligence smart is to Train it with a large amount of data the more data available the more accurate is the AI hence the large consumer base in China is a significant advantage for Alibaba so after saying so much about Alibaba  

The last Chapter strength of both giants

Amazon has a different business model but? Alibaba is a marketplace for products Amazon is more O'War marks like online retailer buying things from suppliers and selling them online because of that Amazon has much better supply chain logistics than Alibaba its delivery service is no less than excellence whereas Alibaba doesn't know any logistic services at all well Amazon can deliver anything to your front door in two days Alibaba can't make that promises because they don't have any control over its delivery this is kind of a double-edged sword for Amazon on one hand this makes amazon's delivery experience very pleasant but on the other hand this also creates huge amount of overheads making amazon's operation very expensive and cumbersome this is the primary reason why admins do not make money for a long time even until 2014 they are still making a loss as shown in their annual report if you look into the details of their annual report in 2016 you would find that its international business it's not making any money even until this day this also brings me to my second point looking deeper into Amazon's 2016 annual report one thing becomes pretty clear to me Amazon is and will put a lot of emphasis on the Amazon Web Services although Amazon sales in North America amounts to around 80 billion dollars in 2016 Amazon is only making about 2.3 billion dollars from that because of the large number of overheads for logistics and inventory on the contrary with the net sales of 12 billion dollars in Amazon Web Services they can earn three billion dollars in income after deducting the Opera meeting expenses well Amazon made a loss of four hundred and seventy-seven million dollars in its international sales Amazon Web Services is now more than 60% of Amazon's annual income hence from an income perspective Amazon is now officially a service provider providing server infrastructure rather than an online retailer this is the part that differentiates Amazon from Alibaba and because this business is b2bit is much more stable and lucrative lastly although Amazon is making a loss in its international sales it could potentially bring many benefits to Amazon in the future one prominent example is India besides to 3 billion investment routed to India Amazon also spend hundreds of millions of dollars in India in the past years to counter the fierce competition furthermore, comparing Alibaba which has over ninety percent of its business in China Amazon is much more diverse and reaches broader regions this makes Amazon more prepared in terms of international competition finally now that we understand the strengths and weaknesses of Alibaba and Amazon this time this to talk about the competition between the two companies first of all both of them have strong foothold in the respective markets Alibaba takes 80 percent of Chinese online shopping market making it an absolute monopoly in China well Amazon's 43 percent market share also makes its business very lucrative in America as both markets saturated with competitors from different segments it is very hard for any one of them to fight on each other's homeland hence their better ground is elsewhere the most chased after the lens of opportunity are India and the Southeast Asia both contain populations in the magnitudes of billions yet both do not have dominant forces in the local market, therefore, enters Amazon and Alibaba losing the Chinese market in the early 2000s is perhaps the worst thing that has happened to Amazon although the fight in China is already a missed opportunity Amazon is not going to let the same thing happen a second time five billion investment in India shows its conviction in the past three years Amazon has grown to a formidable size is due to India's regulations Amazon operates only a marketplace in India selling goods through third-party vendors but it handles the technology infrastructure and most of its vendors' deliveries as explained in Chapter two Amazon's delivery system is definitely one of its advantages and this movie plays to its strengths however I Baba is determined to put out a great fight its strategy is vastly different instead of building in Alibaba India like Amazon India it invests in local companies and let the Indians work on their own five hundred million dollars investment in the snapdeal shows its strong conviction furthermore Alibaba is also playing to its strengths instead of doubling down on online shopping it is trying to take over the eat payment market by acquiring pay p.m. the biggest India's online payment platform this obviously utilizes call strength which is online payment furthermore in the past few months there have been talks about a merger between pay p.m. and Snapdeal making Alibaba finally a worthy opponent on the land of India one An additional wildcard that's worth mentioning is the Chinese mobile dominance in India India is a top priority for Chinese mobile brands like Xiaomi and Opel together Chinese mobile brands take up more than 40 percent of Indians mobile market according to research done by IDC this potentially brings trouble for Amazon India's dominance as those friends have a strong strategic alliance with Ali Baba while the fight in India is developing the competition in Southeast Asia seems to be simmering much less intense the presence of Amazon seems to be non-existent the rumor has it that Amazon is going to build its delivery infrastructure again in Indonesia meanwhile Alibaba obviously is determined not to lose this wall in its backyard 1 billion investment in Canada and investment in the red mart are Ali Baba's move local investors back to see and JD's recent consideration adds more turmoil to the massive situation in the region to FOIA information lazada is one of the biggest online shopping sites in Southeast Asia based in Singapore red mart is one of the first grocery shopping sites in southeast Asia sea formerly known as Garena owns a shop which is the top mobile shopping of in Southeast Asia well I'm gonna give it Amazon I think although Alibaba does have a huge advantage in terms of the market potential as well as the future outlook but the thing for Amazon is that its business is more diverse not just geographically but it's indifferent verticals for example Amazon Web Services it's a great movement it consists of 60% of Amazon's 60% of Tammuz owns businesses and because of this it makes Amazon's business much more risk resistant and for that reason I'm going to give it to Amazon so that the world not trying to 0 that's it